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Some people think QR codes are the future, and some people think they are a waste of time. The jury is still out, but with so many smartphones on the market, they deserve a serious look.
Truth be told, QR codes have been around for a long time. They were invented back in 1994 by the Toyota subsidiary Denso Wave. They were initially used to track cars during production at the factory. Thanks to the widespread use of smartphones like the iPhone and Android platforms, QR codes are now used as everything from business cards to huge billboard promotions in New Yorks Times Square.
QR codes are now being found on many of our college campuses. It makes sense when you look at the global mobile web statistics. Research is showing that there are 1.2 billion mobile web users worldwide, mobile devices accounted for 8.49% of global website hits, and with the growth of unlimited data plans these numbers should continue to grow.
Those numbers might look impressive, but it doesn’t yet carry over to the use of QR codes in America. It appears U.S. college kids are struggling when using QR codes, and as of today, they have little desire to use them.
Check out this infographic covering the use of smartphones and QR codes on college campuses today:
We found it interesting that only 21.5% of students where able to scan a QR code when asked, and that 58.1% are “very unlikely” to scan one that they see.
As students learn to use QR codes more in their every day lives, this digital tool should be extremely valuable in the job search. Many companies and job seekers are already using them to stay ahead of the trends.
What are your thoughts, do you use QR codes when you see them?
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